If you’re planning a live event for your business, whether a corporate kickoff, celebrity mixer, or more, it’s a good idea to hire an experiential marketing agency in NYC. These agencies specialize in providing experiences that people will remember, a new form of marketing. Here are some of the services that are usually part of experiential marketing.
Event Planning
Experiential marketing agencies cover all of the tasks associated with planning an event in New York City. This includes technical set-up, setting up the event space, and coming up with a program. That way, you can get all the benefits of a marketing experience without creating extra work for you and your team.
Marketing the Event
The impacts of your experiential marketing will go further than people who attend with the right promotion. An experiential marketing agency in NYC will also work on promoting your event to your audience. This ensures that you reach the right people that you want to attend your event, but also that people who do not attend know about it and maybe wish they could have gone.
An experiential marketing agency will craft marketing materials that maintain your brand and voice, independently or with your existing team. They will make sure to promote the message of your event.
Celebrity and Influencer Connections
Making connections with influential people can help with your marketing. An experiential marketing agency can make valuable connections with celebrities and influencers, whether you are hiring them for entertainment or organizing your event in tandem.